Build · For founders & business owners

Build with us.
Idea to scale.

For founders with a new idea or an existing venture. We bring venture building, engineering, go-to-market and operating support.

Tell us about it I want to invest instead →
How it works

Idea or venture.
Validate. Build. Scale.

Outline · to confirm

Same path, whether you start from scratch or from a business you already run. Stage details are still being confirmed.

  1. Step 01

    Idea or venture

    Start with a new idea or a business you run today. We listen first, then ask the hard questions early.

  2. Step 02

    Validate

    Test what has to be true. For an idea: will people want it? For a venture: where will growth really come from?

  3. Step 03

    Build with WFA Labs

    Our engineering division builds the product. Go-to-market is planned alongside it, not after.

  4. Step 04

    Scale

    Once it works, grow it: team, operations, partners and the reach of the wider group.

What we bring

Four things.
One team.

Money alone rarely builds a company. These do.

Venture building

We shape the business with you: who it serves, how it makes money and what to do first.

Engineering via WFA Labs

WFA Labs, our engineering division, builds your product with an in-house development team of 25+ engineers.

WFA Labs

Go-to-market

Pick the right market and channel first. Specialist marketing brands sit inside the group.

Operating support

Clear owners, useful reporting and a group that already runs specialist businesses.

Founder & operator voices

Founders, in
their own words.

Reserved for real founders and operators. Nothing goes here until it is real and approved.

Outline · awaiting real quote and photo

A real quote from a founder or operator will go here, with their permission.

Name to comeRole, company
Outline · awaiting real quote and photo

A real quote from a founder or operator will go here, with their permission.

Name to comeRole, company
Outline · awaiting real quote and photo

A real quote from a founder or operator will go here, with their permission.

Name to comeRole, company
Founder stories on the blog

The track record so far.

Group figures from WFA’s investor deck.
Historical group milestones, not investment-return promises.

15 startups accelerated in first 12 months.

70% secured follow-on funding.

Collective portfolio valuation grew 4x in under 2 years.

In-house development team of 25+ engineers.

Ready when you are

Tell us what you want
to build or grow.

Share the idea or the business. We read every message and reply by email.

Tell us about it
Clear answers

Before you
get started.

Is WFA offering me funding here?

No. This page explains how WFA works with founders. It is not an offer of funding, a commitment to invest or a set of terms. Any partnership is agreed separately after a conversation and appropriate diligence.

Do I need a new idea, or can I bring an existing business?

Both. Bring a new idea or a venture you already run and want to grow. Outline, to confirm with Stuart: which stages and sizes of business WFA works with.

Who does the engineering?

WFA Labs, the engineering division of Web Fuel Agency, with its own website at wfalabs.com.

What equity or terms does WFA take?

Outline, to confirm with Stuart. Any equity, funding or partnership terms are agreed separately for each venture. Nothing on this site sets terms.

Founders first · Investors welcome

Ready when
you are.

Tell us about your idea or your venture. Investors: there is a page for you too.

I have an idea or a venture I want to invest →